June 26, 2007

Ads which add to my fury

I remember only the brilliant Fevicol ads when I try to take a percursory glance at the history of Indian television advertisements. But now, to my utter sadness, I have to add two more to that list but for all the wrong reasons.

Here are two advertisements which are trying so very desperately to sell undergarments. I agree that this a sticky product to sell. But then, the ad agencies can surely find better ways to sell the product rather than having a lady making orgasmic movements on a washing ghat or Reema Lagoo shouting in your face, "Sadak se panty lena band karo!" while stretching the underwear almost like a catapult. Take a look:

Amul Macho Underwear:


Lux Touch Innerwear


I would strongly advise Mr. Priyaranjan Das Munshi to stop his self confessed late night FTV vigil for a few days and do some rather socially relevant work by pulling these ads off the screen.

P.S. Though there is this ad of the subtler variety which I kind of like.

3 comments:

Suryadeep said...

really crude ads. havn't been watchin too much TV of late. Thank God they don't show these at least during cricket matches.

and, hv u seen d new CBZ xtreme ad? "Thinkin is such a waste of time"...or the Tata sky thingy: "Isko laga dala toh life jhingalala"..?

Wonder who comes up with all these crap..

Shrey said...

egjactly.. Indian ad industry has been producing a lot of good work also but alas, these blotches are far to crude to ignore..

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